After more than 10 years of development in the small-pitch LED display industry, small-pitch LED display and large-screen manufacturers have gradually entered a period of steady development, and the growth rate has slowed down significantly. The development trend is unstoppable like a flood. Therefore, the small-pitch LED display and large screen bring new vitality to the market.
Compared with the traditional LED display, the small-pitch LED display screen has a higher threshold. Because of its higher requirements on technology, capital, and product research and development capabilities, the investment of enterprises will inevitably increase. At present, those involved in the small-pitch business are some large enterprises with strong comprehensive strength. Tuosheng Optoelectronics is one of the large-scale manufacturers of small-pitch LED displays and large screens that are specially involved in this business. Therefore, these companies that first developed the concept of small spacing in the industry also charged into the capital market with the concept of small spacing, and thus gained a lot of development benefits.
Why is the small spacing infinite, because it has the following advantages and trends:
First, the technical gold content of small-pitch products is high.
Small pitch, as the name implies, is smaller pitch. From the principle of large-screen self-luminous display of small pitch LED display, the smaller the dot pitch, the greater the density of the image display unit, and the clearer the displayed image. This is why it can overcome the advantage of traditional display screens, which is the iterative upgrade of products.
The large-screen upgrade of small-pitch LED displays must be the driving result of technological upgrades. Without technological progress, product upgrades would be impossible. If the original one-square-meter display can only hold 1,000 lamp beads, the current small-pitch The number of lamp beads per square meter must be doubled, so as to ensure the density of dot spacing, not only that, but also consider many issues such as heat dissipation, dead lights, seams and brightness adjustment under high density. The test is also a manifestation of the high technical gold content of small-pitch products.
At present, the small-pitch and small-pitch LED display large-screen products on the market have begun to enter the mass production stage. From the comparison of market sales data in 2014 and the first half of 2015, it can be seen that the small-pitch LED display and large-screen market is increasingly trending towards products with smaller dot pitch.
Second, the price of small-pitch products is moderate to stimulate market demand.
As a high-tech new product, the competition for small-pitch LED displays and large-screen displays is extremely fierce. However, under the fierce market competition, price is often a factor that can best reflect the degree of competition. Under the background of technological progress and market expansion, costs will continue to drop, and product prices will also decline. This is an inevitable trend. It is also a stage that all new things must go through.
Tuosheng Optoelectronics, a large-screen manufacturer of small-pitch LED displays, believes that cost reduction is an unchanging rule of the game in the industry, but costs are not everything. It must have technical support, and also have the ability to reduce prices and have the support of overall cost performance and brand value. In the process of competition, price reduction is not a simple price reduction behavior. In fact, behind the price reduction is the competition of the comprehensive strength of the enterprise. Taking Tuosheng Optoelectronics as an example, the company has accumulated certain experience and influence in the small-pitch LED display and large-screen industry with its innate advantages established by a team of technical experts with senior industry technical backgrounds, and after 6 years of development Therefore, it has a place in the small-pitch LED display large screen and small-pitch market. However, precisely because of factors such as technological progress and cost control, the price of small-pitch products is no longer out of reach, but more and more popular. Therefore, the acceptance and demand of the market have also been greatly improved, and the scope of application has become more and more extensive, and it has gradually penetrated from the public domain to the civilian domain.
Third, the application of small spacing will become more and more user-friendly in the future.
According to the current development momentum, the future development of small-pitch LED displays will not be limited to large-screen small-pitch LED displays. It may take the express train of the Internet and the Internet of Things and become the carrier of the Internet. Due to the advantages of seamless splicing of small-pitch LED display products, the size of the product is no longer limited, so the possibility of interaction between people and the screen is greater. Once this interaction is achieved, and when the interaction becomes more and more When it is frequent, the distance between people is closer, and new communication methods may be born. Therefore, the application of small spacing will become more and more user-friendly in the future.